Rare Audi A4 TV commercial (1998)
A rare Audi A4 TV commercial. Broadcasted from Greek television back in 1998. Filmed on a stone bridge in the magic suroundings of Zagorochoria (Epirus, Greece).
For me personally, it is the epitomy of the marketing science. Without saying ANYTHING about the car itself (horsepower, equipment etc), with clear digs against the everlasting competitors Mercsedes, BMW ("material thinks, desire for luxury, just to impress"), it manages to convince that AUDI is the perfect choice for the mature ("think deeper") consumer
Audi Quattro On The Summit - Original Ski Jump Commercial
The skier, carving his way down the streets of San Francisco at high speed, the race quattros and the Q7 driving across sheets of ice, spectacularly being shot from below, the snow-covered ski jump that the Audi 100 CS quattro drives up without any external assistance -- over quattro's 30-year history Audi has made a whole series of TV commercials that highlight the mystique of quattro and the emotions it arouses. Some of them have gone down as
classics in the history of advertising because they simply concen- trate on the products -- typical Audi.
Follow the link to learn more about quattro technology http://audi.us/Mypv7S