OFFICIAL PRESENTATION NEW FORD KA 2014 - DEVELOPED IN BRAZIL
The Ford Ka (pronounce it like a Bostonian saying "car") is the Blue Oval's sub-Fiesta offering in a number of markets that aren't North America. It's been a staple in Europe since it launched in 1996 and in South America since 1997, where it's enjoyed quite a bit of popularity as an affordable, efficient city car. The European and South American models grew apart over the years, until Europe ended up with a Fiesta-inspired car and Brazil retained a more evolved version of the original Ka's styling. With this Ka Concept, which is really a concept in name only, Ford is previewing a Ka not just for the European market, but as the brand's new, global small car. With city car sales expected to grow dramatically in coming years and the ever increasing price of fuel, Ford's move to get a new, competitive car into the market on a global level isn't surprising. Wearing Ford's new, familial grille, the Ka Concept features the same crisp, sculpted sheetmetal that's adorned the Fusion and Fiesta. Developed in-house by Ford Brazil, a production version could launch by 2014, according to Ford's press release. It's unclear what engines will sit under this car's hood, although we'd bet the 1.0-liter, EcoBoost three-cylinder from the Fiesta will be available at some point. While there's no specific mention of where the Ka will be sold, we'd have to imagine that, despite history, Ford is at least considering sales in the US market. The question is, would Americans buy a car that slots in below Ford's already tiny Fiesta? Let us know in Comments. Until then, take a look below for the entire press release from Ford, and then head up top for a gallery of images of the Ka Concept.
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