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Wishes on Wheels - Chrysler Forward Look

Forward Look was a design theme employed by Virgil Exner in styling the 1955 through 1961 Chrysler Corporation vehicles. When Exner joined Chrysler, the company's vehicles were being fashioned by engineers instead of designers, and so were considered outmoded, unstylish designs. Exner fought to change this structuring, and got control over the design process, including the clay prototypes and the die models used to create production tooling. 300C Production 1957 After seeing the P-38-inspired tailfins on the 1948 Cadillac, Exner adopted fins as a central element of his vehicle designs. He believed in the aerodynamic benefits of the fins, and even used wind tunnel testing at the University of Michigan—but he also liked their visual effects on the car. Exner lowered the roofline and made the cars sleeker, smoother, and more aggressive. In 1955, Chrysler introduced "The New 100-Million Dollar Look". With a long hood and short deck, the wedgelike designs of the Chrysler 300 letter series and revised 1957 models suddenly brought the company to the forefront of design, with Ford and General Motors quickly working to catch up. The 1957 Plymouths were advertised with the slogan, "Suddenly, it's 1960!" A Mopar oil filter from the late 1950s bears the Forward Look logo Fins soon lost popularity. By the late 1950s Cadillac, Chrysler and many other marques had escalated the size of fins until some thought they were stylistically questionable, and they became a symbol of American excess in the early 60s. 1961 is considered the last of the "Forward Look" designs. The 1962's were referred to as "plucked chickens" by Exner.


 


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The Development of the Chrysler K Car
The Chrysler Corporation's K-cars were an automobile platform of compact-to-midsize cars designed to carry six adults on two bench seats and were aimed not only to replace Chrysler's nominally compact F-body Aspen and Volaré, but also to compete with intermediates like the Chevrolet Malibu and Ford Fairmont. Based on their passenger space, the K-cars were placed in the same "midsize" category by the United States Environmental Protection Agency as Chrysler's significantly larger and heavier M-body cars[1] The K cars have been categorized as compact for their external size and small front-wheel drive layout. Technically, the K cars include only the Dodge Aries, Plymouth Reliant, second generation Chrysler LeBaron, and the Dodge 400, which used the K platform. The rest of the K-derivatives, including Chrysler's minivans, were based on the K platform with adaptations and modifications to suit vehicles of different sizes and intended usage. These vehicles had modified suspensions and were longer and heavier than the original K-cars, but all had the same basic architecture: a solid beam rear axle, independent front suspensions with MacPherson struts, and front-wheel drive (except for the AWD minivans). Sometimes, they also shared numerous internal components and trim pieces (e.g., the Reliant and first-generation Voyager). Source: https://en.wikipedia.org/wiki/Chrysler_K_platform S146





First Corvettes Being Built - 1953
Rare home movies chronicle the first Corvettes going into production. Each one is built by hand at the GM factory in Flint, Michigan. Only 300 Corvettes were built that first year. All 1953 Corvettes were white with a red interior, all had Powerglide automatic transmissions mated to 150 HP, six cylinder engines with three carburetors and dual Exhaust. Of those 300, 255 survived. Source: http://www.corvettemuseum.org/library-archives/chronicle/1953b.html





Ford Jeep Demonstration 1941
A small company in Pennsylvania, Bantam, invented the Jeep, but the military needed more than Bantam could produce. So they turned to Willys and Ford and had these auto titans build Jeeps. Edsel Ford joins other Ford Motor Company officials as they demonstrate their vehicles for the military.





1962 Lincoln and Thunderbird Being Built
A visit to the factory while the 1962 Lincoln Continental (suicide doors) and the Thunderbird are being built. See the whole process from body parts being welded together, glass put on, paint applied and the cars rolling off the line and on to a transport to the dealers. This is how the middle class was born, making things. S006 For Licensing Contact: Global ImageWorks, LLC., 65 Beacon Street Haworth, New Jersey 07641 info@globalimageworks.com telephone: 201-384-7715 fax: 201-501-8971





These Are The Worst Fords In History. Sorry Henry -- AFTER/DRIVE
Everyone's been celebrating Henry Ford's 150th birthday by talking about the successes of the company he founded. What about the, well not so much. With Leo Parente, whose stories of working for Ford during the 1970s are worth the price of admission. http://www.slashdrive.tv http://www.facebook.com/drivetv http://www.drive.jalopnik.com





1932 Ford V8 Promotional Film
Historical promotional film advertisement reel for the 1932 Ford V8, commonly known as a "Deuce Coupe"





134362 / 1957 DeSoto Adventurer
For more information on this vehicle visit http://tinyurl.com/nxthyxa For fans of unique cars, it doesn't get much better than an Exner era Chrysler. And if you're a discerning collector who's itching for a classic big-fin Mopar that'll be the star of every cruise night in town, this '57 DeSoto is your ticket! Based on legendary designer Virgil Exner's 'Forward Look' body, DeSoto's Adventurer was introduced to supplement the brand's well-known Fireflite series and, according to many classic car enthusiasts, is some of the finest metal to ever leave an American design studio. The spectacular code L Surf White and code P Adventurer Gold example you see here was assembled at Chrysler's Detroit, Michigan manufacturing facility and currently wears a clean, high quality restoration that has been exceptionally maintained. Recognized as the first European to cross our famed Mississippi River, Hernando de Soto was considered North America's ultimate adventurer. As such, the Adventurer series became the DeSoto line's ultimate offering. And this car's classy metal moves thanks to an exclusive Hemispherical V8 that wears a correct S26-A-2311 engine stamp and turns hearty 9.5 to 1 compression into a stout 345 horsepower. Clocking in at 345 cubic inches, this square-bore mill was introduced as a slightly massaged match for Chrysler's renowned letter cars. The copy you see here appears to wear a roster of correct pieces from its freshly decaled Mopar air cleaners and high performance Carter carburetors all the way to its heavy duty radiator and green cap Mopar battery. And little details like fresh chrome valve covers, vivid "DESOTO FIREFLITE EIGHT" call-outs, correct squeeze clamps and a pair of fully restored horns round out the car's natural eyeball appeal. Behind the FireFlite V8, a slick-shifting A727 Torqueflite 3-speed automatic sends power to a correct rear end. That tough driveline spins in a fully restored undercarriage that's complete with Chrysler's robust torsion bars and stiff outrider springs. At the corners of that undercarriage, heavy duty power drum brakes ensure solid, fade free stops. At the center of the car's solid floors, a traditional true dual Exhaust system employs fresh turbo mufflers that sound deep and civilized. And all this road-worthy hardware rides on old school wire wheels which spin pliable 235/75R15 Firestone FR721 whitewall tires. Take a look inside this coupe and you'll find a spacious and airy environment that has enough room to haul the whole family in comfort! Front and rear bench seats, which still feel firm to the touch, prop an attractive combination of two-tone vinyl under plaid centerpieces. Like-new carpet, which is sprinkled front to back with awesome gold flecks, does an excellent job of highlighting rich and luxurious ambiance. Above that carpet, a Surf White dash hangs a fresh gray pad, fully rebuilt gauges, triple-range pushbutton transmission controls and a correct AM radio over a prominent Big Daddy Don Garlits autograph. And in front of the driver, a two-tone steering wheel spins a chrome horn ring around an intricate DeSoto logo. If you're looking for a top-notch classic that'll draw a crowd wherever it goes, your search is officially over. Call, click or visit http://RKMotorsCharlotte.com for more information on this awesome DeSoto!





1954 The Famous 'Entombed Corvette'
1954 The Famous 'Entombed Corvette' at Mecum 2013





The Unfortunate History of the AMC Pacer
Behind all the jokes and insults, the AMC Pacer is actually a car with a great deal of history. It began as radical new design from an underdog company. In an attempt to combat the big, bland, boxy cars from Detroit's "Big Three," little American Motors Corporation decided to build something a little different. Their one-eyed car stylist Dick Teague proposed a small, wide car with big windows and smooth areodynamics. Americans had never seen anything like it. This in-depth documentary tells the true story of the Pacer. Unbeknownst to many, the car persevered through manufacturing setbacks, government regulations, and many other troubles. Featuring a ton of old car advertisements and rare footage of AMC's factory, the film helps paint a picture of the Pacer's world. Director Joe Ligo sits down with AMC stylist Vincent Geraci, author Patrick Foster, and television personalities John Davis and Pat Goss from PBS's MotorWeek.





Building a Dodge Challenger
A "behind the scenes" look at the elements that go into the creation of a Dodge Challenger at the Brampton, Ontario, assembly plant.





Rusty Forward Look Mopars
I do not own the music or the pictures. No copyright infringement intended! Pics are from the forwardlook forums! http://www.forwardlook.net/forums/forums/thread-view.asp?tid=37315&posts=20 &start=1 http://www.forwardlook.net/forums/forums/thread-view.asp?tid=33205&posts=15 &start=1 http://www.forwardlook.net/forums/forums/thread-view.asp?tid=23170&posts=18 &start=1 http://www.forwardlook.net/forums/forums/thread-view.asp?tid=32947&posts=24 &start=1 http://www.forwardlook.net/forums/forums/thread-view.asp?tid=32477&posts=3& start=1 http://www.forwardlook.net/forums/forums/thread-view.asp?tid=29332&posts=6& start=1





General Motors Assembly Plant 1954-Buick, Oldsmobile, Pontiac
We go back in time as Browns Action tells us what it was like buiding brand new cars at the General Motors Factory back in the 1950's. http://www.swrnc.com or 972-420-1293





The Pontiac Banshee XP-833 - Corvette killer from Pontiac!
The Pontiac Banshee is unloaded at Pheasant Run for the Pontiac Show. This was one of 4 Pontiac concept cars that Joe Bortz brought to the event.





My Classic Car Season 16 Episode 24 - Virgil Exner Mopars
On this episode of My Classic Car, Dennis checks out Virgil Exner designed Mopars. Plus, he'll check out new ways to upgrade the sound system in your classic. Website - http://www.myclassiccar.com Facebook - http://www.facebook.com/myclassiccar Twitter - http://www.twitter.com/myclassiccar Google+ - https://plus.google.com/103516592864435202958





1968 Chrysler Features Sales Training Film
The 1968 Chrysler features sales Training Film





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