Volvo Torslanda production plant, Gothenburg 2014
Footage filmed at Volvo's Torslanda production plant in Gothenburg. The plant builds various models including the Volvo S60, S80, V60, V70, XC70 and XC90
Overview of Volvo's new Drive-E engines
The new Volvo Drive-E powertrain family -- world-leading engine output versus CO2 emissions Volvo Car Group's new two-litre, four-cylinder Drive-E powertrain family (formerly known as VEA) can truly be considered as offering customers a world-class blend of drivability and low CO2 emissions. The Volvo S60 T6 with 306 horsepower and the new 8-speed automatic is the first car in this segment that delivers over two horsepower per gram CO2 from a combustion engine only -- and the D4 with 181 horsepower and manual gearbox is the first diesel car on this power level in the premium D-segment with CO2 emissions under 100 g/km. "During the development phase of our Drive-E powertrains, we promised to bring efficient driving pleasure into a new dimension. The official European NEDC certification now confirms that we outperform competitors when it comes to power versus CO2 emissions", says Derek Crabb, Vice President Powertrain Engineering at Volvo Car Group. See more at: www.youtube.com/autovideobroadcast www.facebook.com/autovideobroadcast
► VOLVO TRUCK STUNT
Volvo Trucks continues with original marketing, this time through reality TV with the artist Mapei. During a nine-day road-trip through Europe, she will record a new music video with director Liza Minou Morberg. To help them, they have a Volvo truck filled with props and one of the world’s best drivers. The result can be seen in the TV series ‘Reality Road’. “With ‘Reality Road’ we want to show the strength of our service offerings,” says Per Nilsson, Director Public Relations Volvo Trucks. “For a truck to stay on the road, the services that are linked to it are just as important as the vehicle itself. At the same time, we want to produce TV entertainment that attracts a wider audience. As far as I know, no other company has used reality TV for marketing purposes,” he says. Accompanying Mapei on the journey are director Liza Minou Morberg, ‘Epic Split’ driver Jens Karlsson, miniature schnauzer Sushi and a specially designed Volvo FH. Over the course of nine days, they travel all the way from Sweden to Italy, a journey of more than 4,000 kilometres. “Million Ways to Live“ - the song in the musc video - will be included in Mapei´s forthcoming album, to be released this autumn. “I love to travel and to have the opportunity to meet new people and cultures. And that is also what “Million Ways to Live“ is about – being on the road and having the freedom to travel. It is the ultimate song for a road trip,” says Mapei. In addition to seeing Volvo Trucks’ services being put to the test in various ways in the TV series, you can follow Mapei as she gets acquainted with and challenges the trucking world. Among other things, we see her when she performs with drag show artists on a truck ferry to Poland, arranges a spontaneous gig in the suburbs of Paris, or accompanies a two wheel stunt in Berlin. The series comprises a total of eight episodes. The first three are published on Volvo Trucks’ YouTube channel on June 11. If you love cars, you should subscribe now to YouCar's channel: http://urlz.fr/lEd Go ahead, it's free! All the Best. ------------------------------------------------------- Website: http://www.youcarnews.com Facebook: http://www.facebook.com/youcarpress
Volvo 760. The car that saved Volvo Car Corporation
In February 1982 the new Volvo 760 GLE was launched. No typical Volvo, yet unmistakably a Volvo. Seen as elegant and exciting with its characteristic design it was well received. The 760 became the car that actually saved Volvo Car Corporation back then and paved the way to the modern company of today.