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Official Ram Trucks Super Bowl Commercial "Farmer"

And on the eighth day, God looked down on his planned paradise and said, "I need a caretaker." So God made a farmer. God said, "I need somebody willing to get up before dawn, milk cows, work all day in the field, milk cows again, eat supper, then go to town and stay past midnight at a meeting of the school board." So God made a farmer. God said, "I need somebody willing to sit up all night with a newborn colt and watch it die, then dry his eyes and say,'Maybe next year,' I need somebody who can shape an ax handle from an ash tree, shoe a horse with hunk of car tire, who can make a harness out hay wire, feed sacks and shoe scraps. Who, during planting time and harvest season will finish his 40-hour week by Tuesday noon and then, paining from tractor back, put in another 72 hours." So God made the farmer. God said, "I need somebody strong enough to clear trees and heave bales, yet gentle enough to yean lambs and wean pigs and tend the pink-comb pullets, who will stop his mower for an hour to splint the leg of a meadowlark." It had to be somebody who'd plow deep and straight and not cut corners. Somebody to seed, weed, feed, breed, and brake, and disk, and plow, and plant, and tie the fleece and strain the milk, . Somebody who'd bale a family together with the soft, strong bonds of sharing, who would laugh, and then sigh and then reply with smiling eyes when his son says that he wants to spend his life doing what Dad does. "So God made a farmer."


 


More Videos...


Ram Trucks Commercial "Farmer" Long Version
The "Year of the Farmer" may have formally ended, but that doesn't mean that Ram Trucks is any less dedicated to the hard working men and women that live the American farming way of life. Join us as we continue to celebrate America's heartland with this extended version of our "Farmer" commercial.





Ram 1500 | Outdoorsman | More Than a Job
Dennis Schutz is a lifelong hunter, a hunting guide, and a steward of the land. He’s the first to know when the animals arrive, and he anticipates their movements, helping hunters experience the thrill of standing just a few feet away from the powerful, intelligent creatures they’re after.





Ram Trucks Next Crop Documentary
We know the land belongs to the next generation, the Next Crop, and that's what the Next Crop Project is all about. Farms aren't just run by farmers, they're run by farmers and their families. The legacy of hard work and ingenuity on our farms is something we want to thrive and continue. On April 26th, when you take a test drive, a $20 donation will be made to the National FFA Organization.





Dark Side of Ram | Behind the Scenes
Want to see more? http://bit.ly/zoy1hE





Ram Trucks Torture Testing: Extreme Cold
How do we know our trucks are ready to take on whatever mother nature has to throw at them? It's simple, we've already put them through far worse than anything nature has to offer. Welcome to Houghton, MI. Directions here state drive to the end of the earth then travel 3 more miles. Houghton is home to subzero temperatures and is regularly blanketed in snow averaging 260 inches per year. What better winter playground to test our Ram Trucks, and our engineers. Learn how technology and good-old-fashioned Ram Trucks toughness allow our trucks to perform even in the most extreme conditions.





Ram Trucks #Groundbreakers Outside Detroit
The challenge: work a Ram 3500 for 24 hours, pulling a trailer, and see how it does. Open road, off road and on the track, the Cummins powered Laramie is put to the test and passes with flying colors.





Ram Trucks Torture Testing: Extreme Heat
There's only one reason the Ram Trucks engineering team heads out to the Mojave Desert. Extreme hot weather testing. This trip was no disappointment. The Ram Trucks team pushed our trucks to the absolute limit not only demanding they perform in some of the most extreme temperatures on the planet, but also demanding they do it pulling maxed out loads up punishing grades. Not satisfied to just check the box the team even brought in a formidable opponent for a little not-so-friendly competition at the Davis Dam grade, one of the country's most punishing places to tow. We don't want to spoil the ending, but let's just say our friends at Ford Trucks were a little late to the party at Davis Dam, over 2 minutes late to be exact.





Real People, Real Trucks - Pittsburgh, Pennsylvania
Mark Purcell of Steel City Landscape uses his Ram Trucks to tow, plow, and run his landscaping business.





Ram Trucks Torture Testing: Extreme Heat
There's only one reason the Ram Trucks engineering team heads out to the Mojave desert. Extreme hot weather testing. This trip was no disappointment. The Ram Trucks team pushed our trucks to the absolute limit not only demanding they perform in some of the most extreme temperatures on the planet, but also demanding they do it pulling maxed out loads up punishing grades. Not satisfied to just check the box the team even brought in a formidable opponent for a little not-so-friendly competition at the Davis Dam grade, one of the country's most punishing places to tow. We don't want to spoil the ending, but let's just say our friends at Ford Trucks were a little late to the party at Davis Dam, over 2 minutes late to be exact.





Gear Up Tip #18 - Dress a Deer
Gear up for the hunt with another tip from Ram Truck. In this video, our Ram Gear Up girl gives you some tips on how to dress a deer. Stay tuned for our next hint.





Ram Trucks Next Crop
We know the land belongs to the next generation, the Next Crop, and that's what the Next Crop Project is all about. On April 26th, when you take a test drive, a $20 donation will be made to the National FFA Organization.





Gear Up Tip #19 - Venison
Gear up for the hunt with another tip from Ram Truck. In this video, our Ram Gear Up girl gives you a taste of how you can turn that big buck into a big meal. Stay tuned for our next hint.





Real People, Real Trucks - Oregon
Ram Trucks is proud to be the vehicle of choice for Mike Forester of Honey Creek Excavating & Logging—a timber company in Oregon





Ram Commercial — Man Made Drama
Man wasn't supposed to drive on water, or turn nature into power. Night wasn't supposed to look like Noon. And we definitely weren't supposed to be able to haul a best-in-class 30,000 lbs up by the bootstraps, but with best-in-class 850 lb-ft of torque Ram can. This is the full line of new Ram Commercial vehicles. Here's to the next frontier Man isn't supposed to take on. GUTS. GLORY. RAM.





Ram Trucks #Groundbreakers Imperial Sand Dunes
This #Groundbreakers challenge puts the Ram 2500 Power Wagon in the dunes of the Southern California desert. The Ram Truck takes to the rugged terrain like it was made for it -- because it was.





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