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Chrysler Airflow at Bonneville

Chrysler wanted to demonstrate to the public that its new car, the Airlfow, was fast and fuel efficient. They took it to the Bonneville Salt Flats for some test/publicity runs. Some say that despite their promotional efforts, the future arrived with a thud when Chrysler introduced its line of Airflow coupes and sedans in 1934. The streamlined car, a product of the science of aerodynamics, had long been predicted in works of science fiction but no manufacturer had, heretofore, been bold enough to realize that Buck Rogersesque vision. Chrysler's engineering triumvirate Carl Breer, Owen Skelton and Fred Zeder scientifically tackled the aerodynamic challenge and got Walter P. Chrysler to authorize design testing in a wind tunnel, overseen by no less an authority than Orville Wright. The result was more than just a slippery envelope of a body, a radical departure from virtually all that had gone before. The design of the '34 Chrysler (and DeSoto) Airflow took some getting used to and, sadly, the car buying public just didn't "get" the snubby deco look, a true "cab forward" design dictated by the wind. The look was underpinned by a new kind of construction - the body panels were mounted on a steel cage, not unlike Saturn's, which was structurally connected to the frame creating a single stress-bearing unit, the precursor to unit body construction. Airflow body and frames were wood-free, another departure from tradition. As it became apparent that the public wasn't as enthused as the engineers and the media -- Walter P. Chrysler shared the cover of Time Magazine with his Airflow -- the company scrambled to tone down the radical styling, losing the deco waterfall grill a/k/a "bull nose" by the second year and modifying design elements to hark back to more traditional, consumer-acceptable shapes. Owning an Airflow today is tantamount to having a piece of history to yourself. The significance of this design, even though it was a commercial disaster has reverberated through the decades and into another century. In just about every way, figurative and literal, Chrysler's Airflow was ahead of the curve and remains a true automotive icon for the ages. S068 For Licensing Contact: Global Image Works 65 Beacon Street Haworth, NJ 07641 p. (201) 384-7715 f. (201) 501-8971 email: information@globalimageworks.com


 


More Videos...


Chrysler Airflow Economy Run
Chrysler engineers thought they had a winner with their aerodynamic coupe the Chrysler Airflow. Created during the art deco, streamlined era of the 1930s the company was convinced that the public was ready for something really new and different. The engineers touted that fact that it was not only stylish but roomy and because its sleek design caused less wind resistance - it was fuel efficient. Unfortunately, the public stayed away from the futuristic vehicle and Chrysler stopped producing the Airflow after two years.





Volvo History pt 1
Volvo vehicles have been driving on roads around the world for 80 years. On April 14, 1927, the very first production run of Volvos came out of the Gothenberg, Sweden factory. More than 15 million have been produced since that first one hit the road. Volvo initially earned a loyal following because of their obsession with safety, durability (its logo is the Swedish symbol for iron) and for its conservative Scandinavian design. Have a look at the three part review of Volvos history.





Early Chrysler History Pt. 1
Walter P. Chrysler and his engineers put late 1920s cars through their paces. Up hill and down dale -- they built cars that were as tough as they were.





Fashioned by Function - Chrysler Airflow
The development and testing of the revolutionary, streamline designed Chrysler Airflow. The Chrysler Airflow is an automobile produced by the Chrysler Corporation from 1934 to 1937. The Airflow was one of the first full-size American production car to use streamlining as a basis for building a sleeker automobile, one less susceptible to air resistance. Chrysler made a significant effort at a fundamental change in automotive design with the Chrysler Airflow, but it was ultimately a huge commercial failure. Source: http://en.wikipedia.org/wiki/Chrysler_Airflow S154





34 Chrysler Airflow old barn find.
My 1934 Chrysler Airflow now sold. Hope that it gets a good home and it gets restored.





Streamlines 1936 Chevrolet Film
Streamlines are not just beautiful, but also safer, cheaper and more comfortable.





1935 Chrysler Airflow straight eight start up part 2
It´s one week since i started her the first time. Now i have restored and mounted the carburettor. Now she runs a little better. Next is to start up with the cooling system filled so she can idle upp to working temperature.





TATRA 77 vs. Chrysler Airflow
Firs cars of arodynamics body 1934.





Chrysler Airflow for 1936
This is a fauxmercial for the new line of Imperial Airflow Chryslers for 1936. You will be amazed at all of the latest features.





Vintage: Chrysler Airflow von 1936 | drive it
The 1936 Chrysler Airflow was the most radical car of its time. But the avant-garde design caused all kinds of problems for the company. Many people considered it to be ugly. But the Airflow offered more than a very modern design. It was also technologically advanced. Drive it shines a new light on the Airflow.





1936 Chrysler Imperial Airflow, We go for a ride!
We go for a ride in a restored 1936 Chrysler Imperial Airflow





Chrysler Airflow Endurance
Chrysler Corporation shows us how well the new Chrysler Airflow is built.





THIS CAR MATTERS: 1934 Chrysler Airflow
Carol Cromley reminisces about her family's adventures in their 1934 Chrysler Airflow. Filmed during the 2012 Amelia Island Concours d'Elegance.





1934 Chrysler Airflow Goes Over the Cliff and Drives Away
Watch a 1934 Chrysler Airflow get dropped of a cliff in an early Chrysler PR stunt to illustrate the strength of unibody construction. Video courtesy of Chrysler Group LLC.





1936 Chrysler Airflow
Car Stories...as told to Doug Briz at the Million Dollar Breakfast Club




Which car is faster? Which Car is Faster?





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